ABAgencyBrief
Waitlist · MVP late May 2026

The agency analytics
alternative.

AgencyBrief delivers a weekly intelligence brief for every client account you manage. Anomalies caught, budgets monitored, narratives written — for less than half the price of AgencyAnalytics, Databox, or Whatagraph.

We'll email you when AgencyBrief opens. No spam, no drip sequence — one email when there's something to announce.

ABAgencyBrief·Mon 7:02 AMInbox
Madika Aesthetics — week of May 4
Critical: Daily ad spend collapsed from ₹294 → ₹1 on Tuesday. Cause: prepaid cap exhausted (₹3 of ₹82,627 remaining). Recommended action: top up + alert client.
Bleed: ₹500–₹700/mo spend going to competitor brand searches (Oliva, Cutis, VLCC, Kolors). Auto-block ready — 1 click to apply.
Restructure delivered: ₹500/day across 3 new campaigns + conversion-tracking consolidation. Same-day fix.
Anomalies: 3 · Misconfigs: 22 fixed · Spend: ₹73,200 / week

Real anomalies caught for our first agency client. See the full story →

5 min
Time to catch the ₹3K/day budget cap that the previous agency missed for 4 days
22 misconfigs
Conversion-action misconfigurations identified and fixed within the same hour
~50% cheaper
vs AgencyAnalytics ($59 → $29) and Databox ($159 → $79). Same engine, different lens.

How it works

Four steps from chaos to clarity. The engine has been running in production for 8 months — this is just a new lens on it.

01
Connect your client accounts

Google Ads, GA4, Search Console via OAuth. Under 60 seconds per account. Read-only by default — any action requires your explicit confirmation.

02
Engine ingests + watches

Hourly snapshots of 18 GAQL queries per account. Daily anomaly detection across 49 feature-engineered signals. Vector embeddings build a memory of what's normal.

03
Weekly brief lands in your inbox

Every Monday IST: what changed, why, and a recommended action list. Email + Slack + (Agency tier) white-label PDF. 5 minutes to read; 5 hours of investigation saved.

04
1-click fixes with audit log

Pause a bleeding keyword, block a competitor brand, fix a tracking misconfig — directly from the brief, with confirmation. Every action is logged with timestamp, user, and effect.

What you get

Anomaly detection that names the cause

Budget caps exhausted, conversion-action misconfigurations, competitor brand bleed, sudden CPC spikes. Caught in 5 minutes — not 4 days later when the client emails you.

Plain-language weekly narrative

What changed, why, and what to do — written for the operator, not for the dashboard. Each brief is grounded in real account data and ends with a recommended action list with audit trail.

Vector memory across briefs

Every narrative is embedded into Atlas Vector RAG. By month two, the engine knows your seasonality, your spend pattern, your conversion baseline. Anomalies get smarter over time.

Catches the things AgencyAnalytics shows but doesn't flag

Databox, AgencyAnalytics, Whatagraph put data on a wall. AgencyBrief tells you the wall is on fire. Different category — narrative-first, not chart-first.

Email by default, Slack on Growth, white-label PDF on Agency

Briefs land in the channels you already check. White-label option puts your agency's logo on every PDF — your client sees your brand, not ours.

OAuth-only, audit-logged actions

Read-only by default. When the engine recommends an action (pause keyword, block competitor brand, fix tracking), you confirm before it runs. Every fix is logged.

AgencyBrief vs the dashboard incumbents

Connector breadth is where Databox and AgencyAnalytics still lead (we'll close that gap fast). Synthesis, narrative, and action are where they don't compete at all.

CapabilityAgencyBriefAgencyAnalyticsDatabox
Cross-source AI synthesis
Anomaly detection + narrative
Plain-language weekly brief
Audit-logged action recommendations
Vector RAG memory across reports
Multi-tenant agency-first
WhatsApp / Slack / email delivery
White-label PDF (agency tier)
Entry price (per seat / mo)$29$59$159
Agency tier (per seat / mo)$179$229$399

Pricing

Pay in INR or USD. Annual is 2 months free. Pricing locks at launch — early waitlist members keep launch pricing forever.

Starter
₹2,499/mo
or $29/mo

1 client account · weekly brief · anomaly detection · email delivery

  • 1 connected ad account (Google Ads + GA4 + GSC)
  • 1 weekly brief, every Monday IST
  • Anomaly detection on budget, conversions, CPC
  • Email delivery
Join the waitlist
Growth · Most popular
₹6,999/mo
or $79/mo

5 client accounts · weekly + on-demand briefs · Slack delivery

  • 5 connected accounts
  • Weekly + on-demand briefs
  • Slack delivery (in addition to email)
  • Custom KPIs per account
  • Priority email support
Join the waitlist
Agency
₹14,999/mo
or $179/mo

25 accounts · white-label PDF · custom branding · priority support

  • 25 connected accounts
  • White-label PDF with your agency's logo
  • Custom branding on web briefs
  • Priority Slack/email support (4h response)
  • Quarterly strategy review with the founder
Join the waitlist

Frequently asked

How is AgencyBrief different from AgencyAnalytics or Databox?+
AgencyAnalytics and Databox show you data — charts, dashboards, KPI walls. AgencyBrief writes the narrative: what changed this week, why, and what to do. The same engine that catches a ₹3,000/day budget cap exhaustion in 5 minutes (vs your previous agency missing it for 4 days). Pricing is roughly half — $29/seat starter vs AgencyAnalytics' $59.
Which integrations are supported at launch?+
Google Ads, GA4, and Search Console at launch — these are where most agency-side anomalies originate. Meta Ads, Razorpay/Stripe, HubSpot, and Mixpanel are next on the connector roadmap. If you need a specific integration to switch, tell us when you join the waitlist and we'll prioritize.
Is the brief AI-generated or templated?+
AI-generated by Claude Sonnet 4.6, grounded in real data from your connected accounts. Each brief includes anomaly detection across 49 feature-engineered signals, a plain-language narrative, and a recommended action list with audit log. No templated boilerplate — every brief is specific to what actually happened in the account that week.
How is this delivered?+
Email by default. Slack on Growth and above. White-label PDF on the Agency tier (your logo, your domain, your client never sees AgencyBrief branding). Cadence is weekly Monday IST baseline, with on-demand briefs available on Growth+.
What does a real anomaly catch look like?+
Our first agency client's previous agency missed for 4 days that the ad budget cap had been exhausted. Daily spend collapsed from ₹294 to ₹1. AgencyBrief's underlying engine caught it in 5 minutes. We also surfaced 22 conversion-action misconfigurations and ₹500–₹700/mo bleeding to competitor brand searches — auto-blocked the same day. Read the full case study →
When does it ship?+
Waitlist now. MVP for the first 25 invitees in late May 2026. General availability in June 2026. Annual pricing (2 months free) will be available at GA.
Is my data safe? Where is it stored?+
OAuth-only — we never see your password. Tenant-isolated MongoDB Atlas with row-level scoping. AES-256-GCM at rest. Read-only by default; any action recommendation requires your explicit confirmation. You can export and delete all your data on demand.
How do I cancel?+
Month-to-month via Razorpay. Cancel any time from the billing screen — no email, no retention call. Cancellation takes effect at the end of the current period; you keep your tier features until then.

Stop losing client trust to anomalies you didn't see.

First 25 invitees get the MVP in late May. Annual launch pricing locks at signup.